About Us
Soles for Goals, Inc. is a nonprofit organization founded to provide a safe and nurturing space and engage alternative behaviors for young people. Our mission is to educate youth on appropriate and inappropriate behaviors and encourage self-expression and constructive communication.
The heart of our initiative is to encourage young athletes to thrive in youth soccer teams and leagues, serving as a beacon of positivity and skill development. Beyond the soccer field, Soles for Goals, Inc. extends its impact through comprehensive educational outreach, and counseling participants about the dangers of substance abuse. By limiting the financial barrier to entry, we aim to empower less fortunate individuals, promote inclusivity, and foster a love for “o joga bonito” (the beautiful game).
Through community donations and partnerships, we provide tutoring, books, and soccer balls. We also collect gently used cleats and distribute them to those in need. This work equips athletes to excel academically while pursuing their passion for soccer.
We have been thrilled to see how our organization has improved the lives of young people, but we will not become complacent. We remain committed to raising the bar for ourselves and expanding our goals.
About Alpha Conteh, CEO
My name is Alpha Conteh, and I am a dedicated soccer player who discovered the transformative power of the sport at 5 years old. Shortly thereafter, I joined a travel team and my love for the game only grew. Soccer has taught me strength, and self-control.
During my first visit to my ancestral homeland of Freetown, Sierra Leone, I gained a profound understanding of the limited resources available to many children. Upon returning to New York City, I was even more sensitive to the economic disparities I observed in my city. Motivated by this, I started the organization Soles for Goals, providing a platform to engage youths to play the beautiful game of soccer in a safe space.
AC United Soccer Team, Sierra Leone, West Africa
Partnerships
NEW YORK CITY, USA/ SIERRA LEONE, WEST AFRICA
Soles for Goals, Inc. offers educational programs that address the dangers of substance abuse, including the “kush” epidemic for young adults in Sierra Leone, West Africa. Harnessing the unifying force of soccer, Soles for Goals, Inc. aims to create positive change by empowering young individuals and offering them a pathway to success.
By providing access to soccer equipment, soccer clinics, and opportunities for healthier lifestyles, I look to foster a sense of hope, community, and personal growth among disadvantaged children. I am working diligently to build a future where every child, regardless of background, can experience soccer’s joy and transformative impact.